Be original!
ART
IDEA
DIRECTOR
Portfolio
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Valerie Olšanská
ART
IDEA MAKER
UX/UI designer
NOW
Video creator
UX/UI designer Video shooting Graphic design Video editing Social Media Graphic
ABOUT ME
ABOUT ME
Jsem UX/UI designérka a video creator s multidisciplinárními zkušenostmi napříč světem digitálního designu a marketingu. Věnuji se navrhování uživatelsky přívětivých webových stránek a mobilních aplikací pro iOS a Android, od prvotního konceptu až po finální realizaci. Kromě UX/UI designu se zaměřuji i na natáčení a střih videí, která přinášejí vizuálně poutavý obsah s důrazem na detaily. Baví mě propojovat estetiku s funkčností a vytvářet digitální produkty, které jsou nejen krásné, ale i uživatelsky přívětivé.
Education
Department of Andragogy and Educational Management (KAMV)
Faculty of Education, Charles University
School management
Bachelor's degree 2016 - 2019
Hard skills
Soft skills
Creativity and innovation, communication and teamwork, flexibility and adaptability, empathy and user-centered thinking, proactivity and problem solving.
2020 - 2022
Web design & development
I designed and created websites on platforms like WordPress and Wix, while also using basic HTML and CSS knowledge to optimize for mobile viewing.
2021 - present
UX/UI design
Navrhuji komplexní uživatelská rozhraní pro weby i mobilní aplikace (iOS/Android), a to od úvodních skic až po finální prototypy. Pracuji s design systémy, provádím uživatelské testování a věnuji se také tvorbě digitální grafiky.
2023 - present
Video creator
I create videos of various genres - from promotional spots for products and services to dance videos. In addition to filming, I also do post-production and scriptwriting.
Conical
Outside of work, I enjoy dancing – reggaeton, dancehall, afro, salsa, high heels and Latin American dances. I create and film dance choreographies and also do fitness and occasionally beach volleyball, which help me maintain a balance between work and free time. My other hobby is photo modeling, which provides me with additional creative challenges and opportunities for self-expression.
I am interested in various seminars and workshops in the field of psychology, NLP and marketing, which allows me to constantly expand my knowledge and skills. In September, I successfully completed the Creative Director course, which is an important milestone for me on the path to developing my skills. In December, I completed the Fashion Video and Visual Communication course. I am currently taking a course in NLP (Neurolinguistic Programming) coaching.
Courses
Videography - Fashion video and visual communication, AERO SCHOOL
OCTOBER 2024 - DECEMBER 2024
Creative Director KURZ, SKVOT
AUGUST 2024 - SEPTEMBER 2024
Adobe Premiere Pro - video creation and editing ONLINE COURSE, VIDEOSMILE NOVEMBER 2023 - JANUARY 2024
Design sprint, COMMERCIAL BANK DECEMBER 2022
Service design, COMMERCIAL BANK OCTOBER 2022
UI/UX design ONLINE COURSE, WAYUP MAY 2021
and others
Employment
UI/UX designer, Komerční banka
UI/UX designer, Karlín IT group
Linguistic tester, Transperfect
WordPress developer, freelancer
Tady jsem vytvořila motivační taneční video – ve chvíli, kdy jsem narazila na tuhle písničku, hned se mi v hlavě zrodila jasná představa, jak by celý klip mohl vypadat. Chtěla jsem jím povzbudit ostatní a zlepšit jim náladu.
Námět i koncept jsem si vymyslela sama, realizaci jsem pak uskutečnila s kamarádkou, která mě natáčela podle mých instrukcí. Video jsem následně sestříhala.
Disco Queen
Just got better
This project is my first attempt at creating a commercial and was a great opportunity for me to combine creativity with technical skills.
The commercial focuses on a cream called Disco Queen, whose bubblegum scent inspired me to create a fun and playful concept.
I came up with a script, chose music, and created a storyboard where each shot matched the rhythm of the music. There was also my own advertising text for the end of the spot.
The first cut was made in CapCut, where I combined music, footage, animations, and color corrected. Then I reworked the video in Adobe Premiere Pro, using advanced tools like chroma key, 3D effects, and creating graphics in Adobe Illustrator.
Indian dance
Candle promo
This video was created for a client who makes soy candles with a variety of unique scents.
The video captures a peaceful winter atmosphere, where warm tea and a book are harmoniously complemented by a soy candle, designed to create a cozy and relaxing environment.
Tohle video vzniklo v rámci kurzu Fashion a vizuální komunikace, kde jsem vymýšlela koncept, scénář, natáčela v ateliéru a dělala postprodukci v Davinci Resolve. Šaty byly navržené fashion designerkou z UMPRUM a hlavní myšlenkou videa bylo ukázat variabilitu těchto šatů, které si můžete vzít na jakoukoliv příležitost.
01
Personal blog about NLP (Neuro-Linguistic Programming)
I started this blog to share interesting information about how our minds work, positive thinking, working with emotions and beliefs. I want to inspire you to improve your life through the power of your thoughts.
T-shirt e-shop
This profile was created to promote an online store with original organic cotton T-shirts. The online store offers two collections: one with abstract prints and the other focused on designers.
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I created this website for a client on the WIX platform. It is a portal with discounts divided into different categories, all of which are subject to a 15% discount. All you have to do is get a loyalty card online and visit any business from the list of partners on the website.
Website creation on WIX
Website creation on WordPress
The website was built on WordPress and sells organic cotton t-shirts. I took care of the entire process – from setting up a domain and hosting to launching an e-shop and securing a payment gateway. I also optimized the website for mobile viewing and set up analytics tools to track performance.
I created a UI/UX design for a mobile application focused on selling flowers, according to the specifications of a client who communicated with the agency I worked for.
UX/UI applications
03
Star Dance
With this choreography I won the Star Dance competition among viewers and it was shown on the show Dobré ráno
(28. 11. 2024).
The dance was supposed to be to the song Espresso, and for originality, I included a mug, which I then played with in post-production.
The theme, the choice of clothes, the location and the creation of the choreography itself.
MTV dance
Here I mainly focused on the video editing I did in Davinci Resolve. Several locations change during the dance.
Reggaeton
The theme, the choice of clothes, the location and the creation of the choreography itself.
Salsa
05
Vytvořila jsem koncept komunikace značky Avon směrem k mladému publiku. Prezentace obsahuje několik částí: jak značka aktuálně působí, jak se chová cílová skupina, jak komunikuje konkurence a na závěr tři návrhy scénářů reklamního spotu pro sociální sítě včetně storyboardu.
V rámci kurzu Kreativní ředitel jsem pracovala na kampani zaměřené na Parkinsonovu chorobu, kde jsem uplatnila nové znalosti a dovednosti. Během kurzu jsem se věnovala praktickým cvičením, od vytvoření kreativního briefu a battle plánu až po návrh různých konceptů kampaně, který připravil kreativní tým pod vedením lektorky. Součástí bylo také psaní zpětné vazby na každý koncept a závěrečné vytvoření prezentace, ve které jsem vybrala jeden koncept reklamní kampaně a rozšířila ho o vlastní nápad.
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video content
social media graphic
ux/ui design
graphic design
dance choreography
advertising concepts